What is SEO: A Beginner Guide to Search Engine Optimization Search Engine Optimization, or  SEO , is one of the most powerful tools in digital marketing today. Whether you're running a blog, an online store, or a business website, understanding and applying SEO techniques can help you attract more visitors, improve visibility, and grow your online presence. In this guide, we’ll walk you through the  basics of SEO , its  types ,  techniques , and how it can help your website  increase traffic  and provide a  better user experience . INTRODUCTION Have you ever wondered how certain websites appear at the top of search engine results? That’s the power of  SEO . It helps search engines understand what your website is about and ranks it accordingly so users can find it easily. This beginner guide will introduce you to the  fundamentals of SEO  and how to use it effectively. WHAT IS SEO? SEO  stands for  Search Engine Optimization . I...